Our Company

Gary A. Seidman

Gary Seidman

Gary Seidman started SwitchYard Media after a 20-year career as a writer, producer, on-air correspondent and media executive. He was the founding editor of MSNBC.com in 1996, and prior to joining MSNBC, Gary was a reporter, producer and news manager for CNN; an on-air correspondent and bureau chief for Reuters Television; and a correspondent covering Latin American and developing world politics and economics for Reuters. His reporting has earned numerous awards and his stories have appeared in The New York Times, The Economist and The Washington Post, among others, and he has written, reported and produced for CBS, CNN, CBC and NBC.

 

Ryan Carey

Ryan Carey

Ryan Carey is our Director of Business Development, having worked in software, media and the online world for over two decades. His job is building profitable and durable partnerships, among organizations that include Dow Jones, MSNBC.com (now NBCNews.com) Associated Press, Thomson Reuters, Hearst, Kelley Blue Book, Condé Nast, Forbes, and many others. He has managed data and wrangled content for verticals including Local, Finance, Real Estate, Autos, News, Events, Reference/Education, and worked to syndicate content and data for Travel and daily deals categories.

Ryan can be reached directly at ryan@switchyardmedia.com

 

Lang Kirchheimer

Lang Kirchheimer

Lang Kirchheimer is a project manager at SwitchYard Media and in his past 10 years in media, he has worn most every hat in the production process. Prior to working for SwitchYard, Lang handled the technical aspects of multi-million dollar ad campaigns at Razorfish, the world’s largest marketing agency.

 
 

Russell Shaw

Russell Shaw

Russell Shaw is a multi-media journalist at SwitchYard. Russell has more than three decades of experience in online and print journalism, having managed newsrooms and news teams at major publications including MSN News, NBCNews.com and the Houston Chronicle. He is the principal editor and founder of Harmon Oats Media.

 
 

Deb Dion Kees

Deb Dion Kees

Deb Dion Kees is a resident storyteller at SwitchYard Media. She has been practicing journalism for the past 20 years in print and digital media, most recently at Big Earth Publishing and Upworthy.com. She ran several small newspapers in southwest Colorado and her freelance writing has appeared in Women’s Adventure Magazine, Book, Edible, Huffington Post, and elsewhere. She is the co-owner of Telluride Publishing.

 

Contributors

Scot Meyer

Scot Meyer

Scot Meyer is a veteran newspaper and business magazine reporter. He has a keen eye for detail, and his stories are peppered with historical tidbits, musical references and the offbeat. Scot's articles have appeared in The New York Times, MSN and Time Out New York, among others.

 
Chris Cox

Chris is a visual designer and creative collaborator with experience in news information design, magazine art direction, book illustration, and multi-media. An expert at motion graphics, animation and video storytelling, Chris began her career as an information designer and art director with the Seattle Times, and has held senior positions with MSNBC.com's news team and with Microsoft. Her work has appeared on numerous websites and publications, including Discovery, Encarta, The World Bank, WHO and many others.

 
Jennifer Alsever

Jennifer Alsever

Jennifer Alsever is a freelance journalist who has contributed to the New York Times, the Wall Street Journal, Fortune Magazine, Inc Magazine, CNNMoney.com, MSNBC.com, Fast Company, Business 2.0, Fortune Small Business, Wired Magazine and Entrepreneur Magazine. Prior to becoming a freelance writer in 2004, Jennifer worked for the Denver Post and for Crain’s Cleveland Business as an award-winning technology business reporter.

 
Bill Briggs

Bill Briggs is a nonfiction author ("The Third Miracle," Random House, 2011) and a journalist for MSNBC.com, covering business, health and travel. He earned seven national journalism awards for the Denver Post - and was part of the Post's reporting team that earned the 2000 Pulitzer Prize for coverage of the Columbine High School massacre. Bill also has written for CBS News, the Miami Herald, the Financial Times, and the Nashville Banner.

 
Kristina Shevory

Kristina Shevory is a longtime freelance reporter who writes regularly for the New York Times. Her articles have also appeared in Wired, BusinessWeek, San Francisco Chronicle, Wine & Spirits, Investor's Business Daily and the New York Post. As a staff reporter, Kristina tracked Texas state politics at the Associated Press, covered business at the Seattle Times and followed the ups and downs of the oil and gas markets for investment guru Jim's Cramer's site, TheStreet.com.

 
Fred Birchman

Fred Birchman

Fred Birchman is a highly experienced art director, designer, and illustrator who has worked for NBC News Digital, msnbc.com, the Seattle Times and other clients. He has earned numerous national and international awards from the Society of Professional Journalists, the Society for News Design and others for his design and illustrations. He is a member of AIGA.

 

 
 
Dan Armstrong

Dan Armstrong is a New York-based writer, researcher and data professional specializing in thought leadership for corporations, financial institutions and consulting firms, for organizations ranging from SAP and Oracle to the Big Four, Citicorp, Royal Bank of Canada and the World Bank. Dan is the editor and co-author of several books, including The Derivatives Engineering Workbook, Tools of Risk Analysis and How to Free Blocked Funds. Dan previously worked for The Economist, Ernst & Young, the Mainichi Newspapers and Japan’s Ministry of Economy, Trade and Industry. Dan blogs at analyzethis.net.

 
 
Daniel Lamont

After two decades shooting major assignments for Time, Newsweek, The New York Times, Der Spiegel and many other international publications, photojournalist Dan Lamont jumped full-force onto the digital band wagon, earning a Master of Communication in Digital Media at the University of Washington. Now the President of Tatoosh Media, Dan produces multimedia communications for editorial, corporate and not-for-profit clients. In 2010 he was a recipient of a Seattle University Journalism Fellowship on Family Homelessness funded by the Bill & Melinda Gates Foundation.

 
Duane Hoffmann

Duane Hoffmann is a designer and graphic journalist with more than 20 years experience. He has worked in print for the Seattle Times and Seattle Post-Intelligencer, and online for MSNBC.com. His work has also appeared in The New York Times, The Oregonian and The Economist.com. Duane has earned numerous national and international awards from the Society of Professional Journalists, the Society for News Design and others for his information graphics, design and illustrations.